Moreton Hire Strengthens Global Presence

Meet Felicity. General Manager of Moreton Hire Global.

Moreton Hire has reinforced its position as a truly global exhibition and event solutions provider, with international operations now anchored by a strategically positioned team across Singapore, Europe, and the Middle East. At the centre of this network is Felicity, whose global remit over the past eight years ensures clients receive real‑time support, seamless coordination, and on‑the‑ground expertise across multiple time zones.

A Global Footprint Built for Today’s Exhibition Landscape

Moreton Hire’s international expansion has been steadily progressing since the company established its European presence in 2017. This milestone enabled the delivery of Australian‑standard exhibition services across the UK, Europe, and more recently the US and Middle East — supporting clients with custom exhibition stands and pavilions on a global scale.

Today, that foundation has evolved into a fully integrated international service model. With teams on the ground across Asia, Europe, and the Middle East, Moreton Hire now operates with a 24‑hour rhythm, ensuring projects continue moving no matter where clients are located.

Felicity’s Global Role: Real-Time Support Across Regions

Felicity’s positioning is a key driver of this capability. Based in Europe and bringing nearly 10 years of global delivery experience — plus 15 years in the business events industry in Sydney — she provides a single point of continuity for clients navigating complex exhibition schedules, multi‑country rollouts, and cross‑border logistics.

What presence across time zones really means:

• Singapore: Immediate support for Asia‑Pacific organisers and exhibitors, with proximity to major trade hubs and rapid access to regional venues.
• Europe: Direct coordination with organisers and suppliers across the UK and EU, building on Moreton Hire’s established European footprint.
• Middle East: On‑the‑ground responsiveness in one of the world’s fastest‑growing exhibition markets, including Dubai, Riyadh, and Doha.

This structure ensures that no matter where a project originates, Moreton Hire can respond in real time, maintain momentum, and deliver consistent quality across continents.

Delivering Seamless International Exhibition Services

Moreton Hire’s global team supports a full suite of international exhibition services, including pavilion builds, custom stands, project management, and logistics. The company’s international service model is designed to remove friction for clients exhibiting or organising across multiple countries — providing one trusted partner from concept to completion.

With Felicity coordinating globally, clients benefit from:

• Faster decision-making through overlapping time zones
• Local knowledge in key international markets
• Consistent quality standards across all regions
• A unified project management approach regardless of location

Continuing a Legacy of Global Growth

Moreton Hire’s international expansion reflects its long-standing commitment to supporting Australian businesses on the world stage, while also partnering with global organisers seeking reliable, high‑quality exhibition solutions both in Australia and abroad. From its early European launch in 2017 to its current multi‑region presence, the company continues to evolve in response to a global exhibition industry that demands agility, cultural understanding, and around‑the‑clock service.